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ex-H&M Data Lead moves to Tre Kronor Media | a Making Science Company
Fanny Edenbro, Data Community Lead at H&M and ex-IKEA joins Tre Kronor Media | a Making Science Company as Head of Data & AdTech Nordics.
Eye Spy: How AI Captures Attention in Advertising
Joris Wechsler – Insight Manager In today’s fast-paced advertising landscape, the fundamental question on every marketer, advertising agency, and media agency’s mind should be this:
Making Science launches ad-machina for PMax, the groundbreaking generative AI technology that powers marketing campaigns
Madrid, April 30, 2024 – Making Science, a leading global digital transformation company, has announced the launch of ad-machina for Performance Max (PMax). This innovative
Campaign Manager 360 Updates & Preparation for 3PCD
With Google’s impending deprecation of third party cookies later this year and the industry’s continued emphasis on user privacy, tried and true programmatic advertising norms
Transform your content strategy with private AI
Jorge Alonso – Chief Operating Officer SAAS Did you know that “46% of senior executives suspect their colleagues are unintentionally sharing confidential data with ChatGPT”? In
Ex-Google Norway CEO Joins Tre Kronor Media Norway
Jan Grønbech joins Tre Kronor Media Norway | a Making Science Company, on the board of directors to strengthen the positioning in Norway. Oslo, 5
AI comes to Google: The future of SEO with SGE
Carlos Rubio – SEO Consultant SGE (Search Generative Experience) will be a major change in the search experience and the way results are displayed in
Tre Kronor Media becomes Svenska Spel’s media agency
Stockholm, 23 February 2024, on behalf of Svenska Spel – Following the winter procurement process, it is clear that Tre Kronor Media has been awarded
Google’s Consent Mode: Maximize Privacy-Safe Data Accuracy
Mallory Bradford – US COO In an era where digital privacy is paramount, advertisers are often caught in a balancing act between respecting user preferences
Naviger i det digitale landskab: De vigtigste trends i 2024
Frederik Jespersen – Head of Digital at Tre Kronor Media Denmark Som vi træder ind i 2024, fortsætter den digitale verden med at udvikle sig
Unleash the Power of Ad Personalization: How CDPs Power Your Ads
Sophia Jernberg – COO What is CDPs, and how does it improve ad personalization? Personalized advertising has become an intricate journey that aims to establish
Demystifying Google’s Enhanced Conversions
Daisy Kishler & Eric Perrin – US Data Team Members In an era where digital footprints are becoming increasingly elusive, understanding the nuances of conversion
