NEWS & INSIGHTS
Insights, events and press.
We’ve thought a lot, accomplished many things, and still have many plans left to carry out. Let’s take a brief look at the past and see what the future might hold.
Campaign Manager 360 Updates & Preparation for 3PCD
With Google’s impending deprecation of third party cookies later this year and the industry’s continued emphasis on user privacy, tried and true programmatic advertising norms
Transform your content strategy with private AI
Jorge Alonso – Chief Operating Officer SAAS Did you know that “46% of senior executives suspect their colleagues are unintentionally sharing confidential data with ChatGPT”? In
Ex-Google Norway CEO Joins Tre Kronor Media Norway
Jan Grønbech joins Tre Kronor Media Norway | a Making Science Company, on the board of directors to strengthen the positioning in Norway. Oslo, 5
AI comes to Google: The future of SEO with SGE
Carlos Rubio – SEO Consultant SGE (Search Generative Experience) will be a major change in the search experience and the way results are displayed in
Tre Kronor Media becomes Svenska Spel’s media agency
Stockholm, 23 February 2024, on behalf of Svenska Spel – Following the winter procurement process, it is clear that Tre Kronor Media has been awarded
Google’s Consent Mode: Maximize Privacy-Safe Data Accuracy
Mallory Bradford – US COO In an era where digital privacy is paramount, advertisers are often caught in a balancing act between respecting user preferences
Naviger i det digitale landskab: De vigtigste trends i 2024
Frederik Jespersen – Head of Digital at Tre Kronor Media Denmark Som vi træder ind i 2024, fortsætter den digitale verden med at udvikle sig
Unleash the Power of Ad Personalization: How CDPs Power Your Ads
Sophia Jernberg – COO What is CDPs, and how does it improve ad personalization? Personalized advertising has become an intricate journey that aims to establish
Demystifying Google’s Enhanced Conversions
Daisy Kishler & Eric Perrin – US Data Team Members In an era where digital footprints are becoming increasingly elusive, understanding the nuances of conversion
Making Science brings its proprietary technology ad-machina to Google Cloud Marketplace
With Google Cloud Marketplace, Making Science will be able to bring this innovative solution to new customers worldwide who want to optimize their Google Ads
Tre Kronor Media enters Finland and becomes a Nordic full-service agency
25th of January, 2024- The award-winning full-service media agency Tre Kronor Media | a Making Science Company continues its expansion in the Nordics by opening
Making Science launches Gauss Cookie Deprecation Impact Tool: the only solution on the market to measure the impact of cookie loss
Gauss Cookie Deprecation Impact Tool is the first solution to enable companies to measure in real time – with percentage data – what impact cookie